Sales Resume Examples To Land a Job in 2024 (+Skills List)

Selling is all about getting to know your clients and their needs. Convince the hiring manager you’ve got the sales skills and create the best sales resume.

Tom Gerencer
Tom Gerencer
Career Expert
Sales Resume Examples To Land a Job in 2024 (+Skills List)

Why don’t most sales resumes close the sale? They say a lot of what they’ve done. But they don’t prove sales skills.

You can do it if you brainstorm the right sales achievements first.

In this guide you'll see:

  • A sales resume examples better than most.
  • How to make a good sales job description for resumes.
  • How to write a resume for sales that Zig Ziglar would be proud of.
  • Why you can’t just list sales skills on your resume (and what to do instead).

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Need something slightly different? See our other guides:

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Sales Resume Example You Can Copy and Use

Maura Lazard

Sales Representative

Personal Info

Phone: 915-401-1456

E-mail: maurazlazard@gmail.com 

linkedin.com/in/maurazlazard

twitter.com/maurazlazard

Summary:

High-performing sales rep with 5+ years of experience. Seeking to raise Merck's sales revenue with solid relationship-building and customer education skills. At Rozer, fostered relationships with 120+ physicians, beating all sales targets by 15% and closing 22% more sales in each period.

Experience 

Outside Sales Representative

Rozer Pharmaceuticals

2016–2019

  • Outside sales rep for 200+ clients in a large pharmaceutical business.
  • Beat sales targets by 15% in each period.
  • Developed relationships with 120+ physicians.
  • Closed 22% more sales than other reps in the department.
  • Scored 98% or better in quarterly product knowledge quizzes.
  • Conducted 30+ in-person meetings per week.

Inside Sales Representative

Strykestream Trailers

2014–2016

  • Handled Southwestern territory for recreational vehicle sales business.
  • Maintained deep product knowledge of all 28 models.
  • Beat sales targets by 18%+ in every quarter.
  • Performed regular customer needs analysis, raising repeat business 28%.

Sales Representative Experience

Various

2015–2015

  • As bookkeeper for distribution company, built relationships with 150 customers.
  • Collaborated with 25 other staff members to raise revenue by 20%.
  • In telemarketing job, closed 20 sales per day on average.
  • Maintained high-level product knowledge for 700-item catalog.

Education 

BS in Chemistry, Texas State University

2009–2013

  • Maintained a 3.9 GPA in all core chemistry classes.
  • Pursued a passion for sales electives.
  • Student Leader, Student Activities Staff

Sales Certification

  • CNPR Pharmaceutical Sales Rep — NAPSR

Additional Activities

  • Built relationships to secure $100K funding for local school.
  • Active member, NAPSR.
  • Participate in regular sales meetups.
  • Leader, weekly cycling group, raised membership 150%.

Publications

2019 Hubspot, "Building Deep Customer Relationships"

2018 Fast Company, "How I Closed 10% More Sales with 10% Less Effort"

Conferences

2018 Clinical Trials Conference, led session on Alzheimer's drug testing

2017 Regulatory Affairs Conference

Hard Skills: elationship building, closing sales, customer needs analysis, product knowledge

Soft Skills: Interpersonal skills, listening, communication, time management, collaboration, goal-oriented

Now here’s how to write a sales resume they’ll love:

1. Start With the Best Sales Resume Format

Salespeople sell goods and services for companies. They must develop strong relationships with customers, see to client needs, and possess in-depth product knowledge. That’s why a sales resume has to show evidence you’ve used those skills in the everyday business world.

But a poorly-formatted resume for sales is no sale at all. So stay presentable with these tips:

Sales Resume Format

Expert Hint: Make sure your resume looks clean and is easy to read. Go with a simple resume template or a Google Docs resume template for better results.

2. Write a Sales Resume Objective or Summary

The hiring manager’s desk overflows with applications. Many are quite good. How can you make sure she reads yours carefully? With a well-written sales resume objective or resume summary.

Include:

  1. One adjective (high-performing, personable, efficient)
  2. Job title (Sales Rep)
  3. Years of experience (5+, 7+)
  4. How you’ll help (raise sales revenue)
  5. Best few achievements (fostered relationships with 120+ physicians; here you can learn how to list achievements and awards)

These sales resume examples show you how to do it like a pro:

Sales Resume Summary—Example

Good Example
High-performing sales rep with 5+ years of experience. Seeking to raise Merck's sales revenue with solid relationship-building and customer education skills. At Rozer, fostered relationships with 120+ physicians, beating all sales targets by 15% and closing 22% more sales in each period.
Bad Example
Goal-oriented, team-player sales rep, highly skilled in closing sales and building customer relationships, seeking full-time sales position with a high-end firm. Deep knowledge of customer education. Builds high-level product knowledge fast. Adept at collaboration and meeting KPIs.

The first of those resume examples is a modern-day Billy Mays. It shows you know the art of selling. The second sounds like empty bragging. (Hint: it’s the numbers—or their lack!)

Writing an entry-level resume for sales jobs? Just use sales-accomplishments from non sales jobs, like this:

Sales Resume Objective—Example

Good Example
Passionate sales rep, skilled in relationship building and closing sales, seeking an entry-level sales position at Merck. As bookkeeper in distribution company, built strong relationships with 150+ customers. Closed 20 sales per day in telemarketing position while maintaining deep knowledge of 700+ items in our catalog.
Bad Example
Entry-level sales rep with no real-world sales experience yet, but I’m highly personable and dedicated to meeting customer needs. Can start immediately and will learn fast on the job.

Okay, you’re no Don Draper. But that first entry-level sales example does the job.

Expert Hint: Use the company name in your sales skills resume summary or objective. That gives a hint that you’re not just applying to every job you see with blinders on.

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3. Write the Best Sales Job Description for a Resume

A career in sales is massive. How do you fit that big career onto a single sheet of paper? Well, you don’t. You just put the parts they really care about.

How to write a sales job description for a resume:

  1. Look at the online job ad to find what the employer wants.
  2. Jot down the sales duties and skills they mention.
  3. Write some times you used those skills.
  4. Put the results you achieved in your sales resume.
  5. Add numbers that show your actions mattered.

These sales resume examples show you how:

Sales Job Description for a Resume

Good Example

Job ad wants these sales skills: (1) relationship building (2) closing (3) product knowledge.

Outside Sales Representative

Rozer Pharmaceuticals

2016–2019

  • Outside sales rep for 200+ clients in a large pharmaceutical business.
  • Beat sales targets by 15% in each period.
  • Developed relationships with 120+ physicians.
  • Closed 22% more sales than other reps in the department.
  • Scored 98% or better in quarterly product knowledge quizzes.
  • Conducted 30+ in-person meetings per week.
Bad Example
  • Responsible for all sales rep duties in large pharmaceutical business.
  • Worked directly with physician clients to serve their needs.
  • Tasked with keeping up-to-date knowledge of all products.
  • Handled regular in-person meetings with customers.

The first of those sales resume examples can’t be oversold. It shows specific skills the hiring team is searching for, with detailed numbers.

Writing an entry-level sales skills resume? See this:

Entry-Level Sales Resume Job Description

Good Example

Job ad wants these sales skills: (1) relationship building (2) collaboration (3) closing sales (4) product knowledge.

Sales Representative Experience

Various

2019–2014

  • As bookkeeper for distribution company, built relationships with 150 customers.
  • Collaborated with 25 other staff members to raise revenue by 20%.
  • In telemarketing job, closed 20 sales per day on average.
  • Maintained high-level product knowledge for 700-item catalog.
Bad Example

Bookkeeper

2013–2014

  • Responsible for making timely payments to suppliers.
  • Put expense and income entries in the accounting system.
  • Informed clients and staff about regulatory requirements.
  • Assisted with administration of payroll.

Telemarketer 

2009–2013

  • Handled 90+ inbound calls from potential clients per day.
  • Took sales orders by phone.
  • Completed all documentation in a timely fashion.

The second sales resume example shows you didn’t have a resume gap. But it also doesn’t show you built sales skills during those non-sales jobs.

Make sure to put the right skills for a resume using the right resume keywords mix.

20 Most Important Skills for a Sales Resume

Soft Skills:

Hard Skills

  • Product Knowledge
  • Rapport Building
  • Relationship Building
  • Prospecting
  • Objection Handling
  • Customer Needs Analysis
  • Product Demo
  • Relationship Management
  • Closing Sales
  • Research

Expert Tip: Always pick your skills directly from the job ad. The sales skills above are a nice start, but if the posting doesn’t mention them, consider skipping them.


4. Turn Boring Education to a Reason to Hire You

A resume for sales jobs doesn’t need a PhD. But don’t blow it. If you don’t use your schooling to prove key skills, you’re throwing away leverage.

Use your resume’s education section to add more proof-of-skills. Check these sales resume examples:

Sales Resume Education—Example

Good Example

Education 

BS in Chemistry, Texas State University

2009–2013

  • Maintained a 3.9 GPA in all core chemistry classes.
  • Pursued a passion for sales electives.
  • Student Leader, Student Activities Staff

You were building sales and leadership skills, way back in school. 

Expert Hint: If you did special projects in school or had some publications, show it in your sales resume. If you graduated a long time ago, make your education section short.

6. Build Your Sales Resume With Bonus Sections

You’re not done. A sales resume has to show you’ve got “it.” Do that with other sections in your resume:

  • Additional Activities
  • Certifications
  • Conferences
  • Freelance Work
  • Awards & Honors
  • Volunteer Experience
  • Continuing Education
  • Publications
  • Foreign Languages
  • Professional Associations

These two sales resume examples show how:

Sales Resume—Extra Sections

Good Example

Sales Certification

  • CNPR Pharmaceutical Sales Rep — NAPSR

Additional Activities

  • Built relationships to secure $100K funding for local school.
  • Active member, NAPSR.
  • Participate in regular sales meetups.
  • Leader, weekly cycling group, raised membership 150%.

Publications

2019 Hubspot, "Building Deep Customer Relationships" 

2018 Fast Company, "How I Closed 10% More Sales with 10% Less Effort"

Conferences

2018 Clinical Trials Conference, led session on Alzheimer's drug testing

2017 Regulatory Affairs Conference

Bad Example

Additional

  • Hunting
  • Avid movie fan

The first of those sales resume samples could get you in at Pfizer. It works because it uses “other” sections to demonstrate more sales skills.

Expert Hint: Learn how to write a cover letter. Nearly half the sales hiring teams out there won’t read your resume without a sales cover letter attached. Make it passionate and show you’ll fit the job.

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Key Points

For a sales resume that gets jobs:

  • Use the sales resume template up top. It connects you to the hiring team by tapping their needs.
  • Put sales achievements in your resume objective, experience, education, and “other” sections to prove you’re no Tommy Boy.
  • List the best sales skills on your resume. They’re written in the job posting, in the sales job description.
  • Write a sales cover letter. Use it to show you understand the job’s needs. Then show a few key sales achievements, so they’ll know you fit.

Got questions on how to write a great resume for sales jobs? Not sure how to show sales on a resume? Leave a comment. We’ll be happy to reply!

About ResumeLab’s Editorial Process

At ResumeLab, quality is at the crux of our values, supporting our commitment to delivering top-notch career resources. The editorial team of career experts carefully reviews every article in accordance with editorial guidelines, ensuring the high quality and reliability of our content. We actively conduct original research, shedding light on the job market's intricacies and earning recognition from numerous influential news outlets. Our dedication to delivering expert career advice attracts millions of readers to our blog each year.

Tom Gerencer

Having published over 200 career-advice articles, Tom Gerencer is a career expert who covers the whole array of job-seeking topics for people at all career stages, from interns to C-suite members. His insights, commentary, and articles reach over a million readers every month. With inside knowledge of key industry players and in-depth research, Tom helps job seekers with advice across all professions and career stages.

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